
Meagan Streader: A Window is a Square Horizon
12 Sep 2020
⬤ MARS Gallery 27 Jul - 22 Aug 2020
⬤ MARS Gallery 27 Jul - 22 Aug 2020
Today, corporations … dictate the development of a graphic device that must positively project an “all-encompassing” visual image. This requirement underscores the difficulties encountered in designing a trademark that is a mark of individuality, while at the same time having the qualities of universal application.
—Lester Beal, The trademark: a graphic summation of individuality (1968).
Sign in to read for free
37